About Usclare eluka
Who are we? Premae ® – the blend of two words, Premium and Formulae. Premae Skincare ® was created by multi-awarded Allergist, Clare Anyiam-Osigwe, D.sc A Dip. one of the UK’s Top 20 natural beauty experts and British Empire Medalist, for services to Dermatology. Starting a makeup artist career at the Body Shop in 2001 before being headhunted by Oriflame, (kindly declined the offer to become an in-house formulator) Clare’s knowledge of the scientific structure of Alkaline skincare spans across 15 years. Clare began using makeup and skincare to mask Acne and Eczema. The alchemy of mixing and blending natural ingredients became Clare’s personal past time over the next 7 years, as a quest to resolve her own skin issues and rebuild her confidence. During 2009, Clare began producing handmade products, which mirrored her Vegan diet, to provide skin solutions for Londoners with skin symptoms similar to hers. After 12 months of testing the formulations, Premae launched in 2011. Premae’s Phyto Nutrient (plant based), Vegan, Alkaline (PH6+), Freefrom formulations seemed to be a winning combination and a much sought after solution for unpredictable skin symptoms such as Hyperpigmentation, Acne, Psoriasis, Dermatitis and Eczema. The brand very quickly became Multi-Award Winning within 6 months of launching, for Clemensy Face Balm, Triumph Face Balm and Gallant Face Balm for MEN. Clare became a multi-award winning Founder and CEO at Premae, acknowledged with awards as an ‘Educator’, ‘Makeup Artist’, ‘Entrepreneur of the year’ ‘Personal Achievement’. Premae has been featured in over 100 magazines and over 5,000 beauty blogs since launching almost 5 years ago in Dec 2011. Featured TV and press coverage in French Cosmopolitan, U.S Marie Claire, Forbes Africa and U.K Vogue Magazine have built brand awareness globally amongst Premae’s targeted audience: aspirational women aged 18 – 65.